Posts Tagged ‘entrepreneur’

PR Masterclass for Award Winning Startup

Thursday, August 21st, 2014

We were excited to welcome Dr James Prendergast into Hot Tin Roof this week for media training. Back in June, James won the first ever Edinburgh University post-doc Enterprise Award for his start-up, Dipodo.

Part of his prize was a one-to-one training with our Director – Sarah Lee – to help him learn the practical skills that will help him launch Dipodo and get to market.

A researcher in biomedicine and specifically, the study of genome and epigenome evolution and their relevance to disease, PR and marketing was uncharted territory for James.

Anyone working in biomedical research has to keep on top of new research published every month in a myriad of articles. James knows first hand the difficulty of trawling through life-science journals, trying to find relevant articles in a sea of irrelevance.

He told us that, currently, there are a whopping one million plus articles across 25,000 journals – so finding useful information is tremendously tricky, not to mention tedious!

Spying a gap in the market, James has developed Dipodo, a free online tool that allows users to create their own personalised research journal with tailored searches to suit their unique areas of interest.

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Embracing The Evolution Of Technology Is Vital To Business Success

Wednesday, May 14th, 2014

Entrepreneurs must embrace the constant evolution of technology to ensure they stay ahead of the game.

This will be the overriding message from the line-up of speakers at Alba Innovation Centre on Tuesday morning, looking at business and tech trends of 2014. Wearable technology, big data and the Internet of Things will all be examined, as well as predictions for the key technology developments we should expect to see in the second half of the year.

The event, aimed at entrepreneurs and SMEs, features keynote speeches on current technology and business trends, and an examination of how future developments in technology will provide key opportunities for Scottish businesses. Peter Andrew, Head of Innovation at Innovation Centres Scotland, will discuss the growth of the digital sector, in particular looking at digital assets and security, personalisation and smart digital.
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